Women In Need Society of Calgary
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About Women In Need Society of CalgaryFounded in 1992, the Women in Need Society (WINS) stands as a cherished thrift charity deeply rooted in the city of Calgary. Our humble origins have blossomed into a network of seven thrift store locations spread across the city, along with our expanded Donation Centre. These endeavour have allowed us to generate vital revenue to support our community programs, including House to Home, Retail Ready, Warehouse Ready, and our five Community Resource Hubs. Today, individuals from all walks of life are drawn to our social enterprises, as they recognize that their purchases and contributions have a direct, immediate impact on the lives of those in need right here in our Calgary community.
What differentiates you from the competition?Our community impact and our environmentalism.
What are your top selling services or products that your company offers?Free community programs focused on women and their families; budget-friendly shopping that is good for the environment and people's affordability; a different way for people to help their friends and neighbours.
If you had one message to get across to future customers, what would it be?Every purchase helps a woman and her family to be supported through crisis and poverty.
What is the biggest marketing challenge that you will face in the upcoming year?Having people understand exactly who we are and what we do, due to the complexity of the organization (offering community support in conjunction with a social enterprise business).
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